Direct Response is NOT full of old or outdated information.
I work constantly with business owners just like you; I'm privy to more of what is working and what isn't working than most out there.
This is NOT about filling your head with dreams or giving you a bunch of theory. The vast majority of what you'll learn in DIRECT RESPONSE are ideas, strategies, and tactics that you can take home and implement in your business starting the next day.
Each by itself is powerful, but when used together provides you with the arsenal to 2X, 3X even 10X your business.
Bluntly, 2016, 2017 and maybe even 2018 promise to be hard-scrabble tough for many business owners.
You can literally smell their fear already.
You will hear their pain.
You will see them retreat, downsize, down scale.
Many within sight of some goal, be it debts paid off, or early retirement or holiday home abroad, will see that goal line move away from them.
And because they’ll be working with a rusted tool box of old, ordinary marketing strategies, they’ll be powerless to do anything about it.
While misery loves company, there’s no law that says you must join them!